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Thursday 28 August 2008

Branding for Kingston

We take the City of Kingston through a branding exercise for its internal environmental program

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Latest work

De la Salle Land Victoria
make design communicate

Creating, designing and implementing effective branding programs and communications materials to benefit businesses.

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Note Worthy

How can we attract certain types of consumers?

The Advertising Age has categorised negative consumers into 4 groups in relation to their consumer experiences. The groups are: impatient, recreational, reluctant and painstaking consumer. 

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